• Elevate Creative

Why Virtual Tours & 3D Floor Plans Work

Being a property manager can become quite overwhelming when trying to showcase your spaces to future/potential tenants. Wouldn’t it be nice if you had the option of giving those people the opportunity to see and interact with your spaces digitally? This is where 3D Modeling enters the picture. This article will tell you how it works and the benefits of utilizing these services for your apartment community.

People are constantly searching for apartments daily, and a lot of showing them places that fit their criteria lies on the shoulders of property managers and leasing specialists. Like every businessperson, property managers and leasing specialists also want to become more efficient in their line of work, however, the complexity of visiting hosting in-person tours has become even greater as a result of COVID-19.

Many apartment brands have started conducting virtual tours and utilizing 3D floor plans to increase occupancy and interest for their properties to solve this issue. Not only does this save time for both parties, but the renters can also experience enhanced visualization to get a better idea about the place they are looking to rent or buy.

This brings us to the other benefits of 3D floor plans, which we have discussed below.

Personalized Experience

The number one priority of most businesses in the multi-family space is getting as many people as possible to rent or join their waitlists. But due to the logistics of hosting tours (as well as the pandemic), it becomes challenging to schedule in-person tours. With photo-realistic 3D floor plans, your audience can easily interact with and get a sense of what it would be like to live in your spaces by simply accessing your website. It is convenient, time-saving, and can help you manage your business in a more relaxed manner.


Visiting a location in person to see what it looks like is very time-consuming and takes up a lot of energy. With 3D floor plans and virtual tours, this issue is taken care of with ease. No more driving miles to check out the apartment, no more using up fuel, and no more stepping out of your comfort zone.

As a result, housing 3D floor plans and virtual tours on your website and other digital platforms ease the process for those looking to lease an apartment soon. This subconsciously shows interested parties that value their time, ultimately leading to the first steps of building trust between your community and future tenants from the comfort of their homes or office while the deal is still available; you don’t have to take them to the location.

Personalized Experience

Clients can actually see the place they wish to rent with a few clicks, complete with virtual staging. Making it easier to get a sense of space and fit rather than viewing a CAD or 2D floor plan making it next to impossible to conceptualize their desired unit.

This added factor of personalization attracts clients to your property. Ultimately increasing the likelihood of them taking the necessary steps to become a tenant.

In Summary

A smooth customer journey is one of the essential aspects of a successful business. Therefore, providing convenience to future residents and easing up viewing prospective apartments through 3D floor plans and virtual tours helps interested parties make quick decisions. Which in turn means higher occupancy and a larger waitlist.

Looking to add 3D floor plans and virtual tours to your property’s website? Learn more at: www.ecxre.com/3dmodeling